MAHA lifting columns MAPOWER II

Performance and brand identity

The new post lifts for repair shops MAPOWER II from MAHA Maschinenbau Haldenwang GmbH & Co. KG is not only visually appealing but also characterized by the high degree of optimization of technical details. The entire product family, with a total of nine model variants, was designed for under user-friendly and mechanical aspects. This ensures a distinctive brand appearance with a consistent and high recognition value.

Ideal localized work illumination

In order to ensure an optimal illumination of the working environment, an LED working light has been integrated into each lifting column. This feature is unique in the market segment of the KFZ column lift platforms and reflects the user-friendly and holistic approach of the MAPOWER II products.

Optimizations such as the slit cover of the column, as well as the reworking of the lifting carriage and the trawl grill, create a high-quality character that reflects the company's high demands on its products.

Refering to the corporate design of existing MAHA products, dirt and clean areas of the user interface were determined and set in color references. As a result, the user interface has been intelligently integrated into its rough and potentially polluting application environment.

Awarded Design

MAHA lifting columns MAPOWER II are awarded with the prestigious iF product design award 2017 in the category Industry / Skilled Trades.

Project overview

Further categories

Good to know...

A small glossary intended to
simplify the understanding of design Glossary
"Industrial design"

Industrial design or product design is focused on concepts for industrially produced products. It‘s mainly divided into two sections: a) the designing of consumption goods and b) the designing of capital goods. Consumption goods are furniture, sanitary products, and electronic products, while capital goods involve design development from product plants and medicine and laboratory equipment. It‘s concentrated on products for professional users. On these projects the designer works often in interdisciplinary teams. Its responsibilities are structure studies, brand development, optimization of the function while taking into account the needs of the target group. A designer is an creator for series-produced products and not an artist who is creating a single item.